Nominate a Hero Terms Conditions
Nominate A Hero Terms & Conditions
Crown Toyota is proud to honor the incredible service of our country’s veterans, active armed forces members, and first responders. We’re excited to award a new 2026 Toyota Tundra SR5 to one hero right here in the Inland Empire. Help us find one deserving individual to recognize and hand the keys to the truck they’ve always dreamed of.
Nominate your veteran, active military, or first responder hero at crowntoyota.com/nominate-a-hero from November 11 to December 31, 2026, to share their inspiring story, along with a photo. Self-nominations are welcome. An independent panel of judges will select up to five (5) finalists based on service and sacrifice, community impact, character and story, connection to the Inland Empire, and years of service. The panel will then select one winner. There is no drawing or element of chance. The winner will be revealed at Crown Toyota in February 2027.
ELIGIBILITY AND DETAILS:
Nominators must be 18 or older. By submitting a nomination, the nominator confirms the information provided is true to the best of their knowledge and agrees to these Terms & Conditions.
Nominees must be 21 or older, have a primary residence in California within 50 miles of Crown Toyota (1201 Kettering Dr., Ontario, CA 91761), and hold a valid California driver’s license.
Nominees must be a U.S. military veteran with a discharge other than dishonorable, an active duty member of the U.S. Armed Forces, a member of the National Guard or Reserve, an active sworn law enforcement officer, or an active firefighter (career or volunteer).
Employees of Crown Toyota, Swickard Auto Group, its affiliated dealerships, and its agencies, and their immediate family and household members, may not nominate or be nominated. Past Swickard Nominate a Hero vehicle recipients are not eligible.
Proof of eligibility, including military ID, veteran status or first responder ID, age, residence, and driver’s license, will be required of finalists.
SELECTION AND VERIFICATION:
Nominations are accepted from 12:00 AM PT November 11, 2026, through 11:59 PM PT December 31, 2026. Crown Toyota may use software, including AI tools, to organize and summarize nominations. All scoring and selection decisions are made by people. The panel will select up to five finalists on or about January 22, 2027, and one winner on or before January 31, 2027. Panel decisions are final.
Each finalist must, within five (5) business days of Crown Toyota’s request: provide proof of eligibility; consent to and pass a background check and a public record and social media review; sign an Affidavit of Eligibility, Liability Release, and Publicity Release; and confirm availability to attend the reveal at Crown Toyota in February 2027. A finalist who does not complete these steps, cannot be reached, or declines the prize is disqualified, and the panel may select an alternate finalist.
PRIZE AND TAXES:
One (1) new 2026 Toyota Tundra SR5, approximate retail value $52,019. Color, options, and equipment are at Crown Toyota’s discretion. Crown Toyota will pay the vehicle purchase price and the California sales tax. The prize value is taxable income to the winner. The winner is responsible for all federal, state, and local income taxes and any costs not listed as paid by Crown Toyota, including insurance, and must provide a completed IRS Form W-9 and proof of insurance before delivery. Crown Toyota will issue IRS Form 1099-MISC for the prize value.
The prize has no cash option and is not transferable. The winner may accept delivery of the prize or decline it. Title transfers to the winner at the reveal, and the winner must take delivery in Ontario, CA, within 30 days of the reveal. Crown Toyota may substitute a vehicle of equal or greater value.
NO PURCHASE OR PAYMENT OF ANY KIND IS NECESSARY. A PURCHASE WILL NOT INCREASE YOUR CHANCES OF WINNING. THIS IS A SKILL-BASED CONTEST JUDGED BY A PANEL. VOID WHERE PROHIBITED.
PUBLICITY:
By participating, nominators agree to have their name, city, story, and submitted photos used in any media to promote this contest and similar future programs, without further compensation or notice, except as prohibited by law. Nominations are reviewed by Crown Toyota’s marketing team and judging panel. Crown Toyota may share details of a nominee’s story to spotlight this program but will not post a nominee’s photo without their consent. Nominators confirm they have the right to share any photos they submit. Finalists and the winner will sign a publicity release, and the winner will sign an Authorization for Use of Image, Voice, Performance or Likeness before the reveal or any publicity.
RELEASE AND GOVERNING LAW:
By participating, nominators, nominees, and the winner agree to be bound by these Terms & Conditions and the decisions of the sponsor, and release and hold harmless Crown Toyota, Swickard Auto Group, Toyota Motor North America, Inc., and their affiliates, officers, directors, employees, and agents from any claim for injury, death, loss, or damage arising from participation in this contest or the acceptance or use of the prize. Crown Toyota may disqualify any nomination it finds fraudulent or offensive and may modify, suspend, or cancel this contest if it cannot run as planned for reasons beyond its control.
These Terms & Conditions are governed by the laws of the State of California. Any dispute will be resolved individually, without class action, in the state or federal courts located in San Bernardino County, California, and is limited to actual out-of-pocket costs, excluding attorneys’ fees.
Personal information is used to run this contest and as described in Crown Toyota’s Privacy Policy. Nominators who opt in to marketing may opt out at any time.
Sponsor: Swickard Crown, LLC dba Crown Toyota, 1201 Kettering Dr., Ontario, CA 91761. This contest is not sponsored, endorsed, or administered by Toyota Motor North America, Inc., Meta Platforms, Inc., Google LLC, or any media partner. For the winner’s first name and city, send a self-addressed stamped envelope to Crown Toyota, Nominate a Hero Winner, at the address above, received by March 31, 2027.
Join us in recognizing the extraordinary individuals who serve the Inland Empire. Nominate your hero today and help us celebrate their remarkable contributions.