As CEO of the dealership, John Elway is involved with marketing and promoting the store as well as overseeing the entire operation. Mitch Pierce has been in the car business as a salesperson, sales manger, General Manager and owner for over 25 years. When given the opportunity to own his own Toyota store, he took the store from a brand new business to one of the largest Toyota stores in the entire country.
Crown Toyota has a long history in the Southern California market and it is John and Mitch's desire to provide each customer with an experience that will result in a lifelong relationship with our store. This makes our mission is quite clear; from the time you visit us online, test drive a new Toyota or Scion vehicle, browse our world-class showroom or perform maintenance with genuine Toyota parts in our state of the art service center you can rest assure that everything we do will be about taking care of you, our guest.
Again, thank you for visiting our website.
For more questions such as if you were wondering how we earned back to back President's Awards from Toyota or why some service guests actually swear we serve the best meals around or submit a general inquiry, call (877) 387-5376 during normal business hours or click on the "Contact" icon at the bottom right and a team member will respond as quickly as possible the following business day.