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Toyota and WWF Partner for Living Asian Forrest Project and Climate Change

WWF and Toyota Motor Corporation have entered into a five-year agreement aimed at accelerating the globe's transition to sustainability. Through this partnership, the organizations will work together to promote biodiversity conservation, raise environmental awareness and accelerate the move toward a "zero carbon" society.

Toyota is the first car company and the first Japanese company to sign a Global Corporate Partnership agreement with WWF. The agreement went into effect on July 1, 2016.

As part…
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The Toyota Mirai is making waves in the alternative fuel movement

An alternatively fueled vehicle doesn't have to be something of intimidation, at least not anymore with Toyota's latest model, the 2016 Mirai. The Mirai is a zero-emissions, first of its kind hydrogen powered vehicle that's going to take the alternative fuel world (and your driving experience) by storm.

The Mirai will soon arrive here in Ontario, and

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Toyota Charges Ahead To Make Better Batteries

For anyone (i.e. everyone) who’s ever panicked when their mobile device chirped, “low battery,” the future could be far less stressful, thanks to the advanced battery research of scientists at the Toyota Research Institute of North America (TRINA). A new breakthrough involving magnesium batteries may soon open the doors for smaller, longer-lasting batteries for everything from cars to cell phones.
  
What’s the Big Deal with Magnesium?
Magnesium metal has long been theorized…
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Toyota To Pioneer Use Of Biosynthetic Rubber in Engine and Drive System Hoses

Next month, Toyota will become the world's first automaker to use biohydrin, a newly-developed biosynthetic rubber product, in engine and drive system hoses.

Jointly developed by Toyota, Zeon Corporation, and Sumitomo Riko Co., Ltd., biohydrin rubber is manufactured using plant-derived bio-materials instead of epichlorohydrin, a commonly-used epoxy compound. Since plants absorb CO2 from the atmosphere during their lifespan, such bio-materials achieve an estimated 20 percent reduction in material lifecycle carbon emissions (in comparison to conventional petroleum-based hydrin rubber).

 The first vehicles to use vacuum sensing hoses* made from biohydrin rubber will be produced in May, with usage expected…

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The EPA Recognizes Toyota's 12 Years of Environmental Leadership

Since 2002, Toyota has saved over 16 billion kilowatt hours of electricity. That is the equivalent of powering 995,000 average American homes for an entire year.  Saving that much energy across Toyota’s 14 North American manufacturing facilities could not have been possible without the individual efforts of team members to reduce energy use in their processes and work areas. Their efforts have enabled Toyota to earn its twelfth consecutive U.S. Environmental Protection Agency Energy Star Partner of the Year Award.
 
“Being named an Energy Star Partner of the Year is a tremendous honor,” said Toyota’s Plant…
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All-New 2017 Prius Prime is Fun to Drive and Equally Efficient

The highly anticipated New York International Auto Show is currently underway in Manhattan. As such, automakers in various verticals--from luxury to sustainable mobility--are making some significant debuts. Toyota, for example, unveiled the all-new 2017 Prius Prime--a plug-in hybrid that promises to be even more economical than the standard model.

 

The #PriusPrime looking sleek during this morning's reveal. #NYIAS

A photo posted by toyotausa (@toyotausa) on

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Toyota and Lexus Dominate the Cars.com Worry Free Index

If the prevalence of automotive reliability and dependability studies are any indication, consumers care a lot about how well their cars will hold up. It's easy to see why: The average car on the road is a record 11.5 years old, according to IHS Automotive. That's more than enough time for an unreliable choice to ravage your finances.

Surveys have shown that when it comes to buying a car, shoppers still want…
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Camry Hybrid Batteries Work Together to Turn the Lights On

Can your car battery power your house?

If it's a hybrid car, maybe it can.

Hybrid batteries have a much higher demand on them than regular car batteries. Your typical gasoline vehicle's battery is only responsible for a few things; start-up, and stabilizing voltage.

A hybrid battery, on the other hand, must be strong enough to power a motor, and actually move the car forward.

It's no wonder then, that after a battery's power has faded to the point that it can't adequately power a motor, it still has plenty of life left in it…

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2016 Toyota Land Cruiser: The Bridge Between Civilization and Adventure

  • New 8-Speed Automatic Transmission
  • Toyota Safety Sense-P with Pre-Collision System, Frontal Collision Avoidance and Pedestrian Protection
  • Blind Spot Monitor and Rear Cross Traffic Alert
  • Entune® 2.5 Multimedia with Siri® Eyes Free Mode and 9-inch Display
  • Standard Rear-Seat Entertainment System with Dual 10-inch Screens
  • Qi Wireless Phone Charging
How do you improve ultimate? The Toyota Land Cruiser has long been the brand’s ultimate-capability, ultimate-luxury SUV, and for 2016 Toyota is ratcheting up the meaning…
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